Roy Rogers
The burger restaurant, Roy Rogers was actually named after the Western actor Roy Rogers and operates in the Mid-Atlantic and Northeast region of the US. Roy Rogers Restaurants was previously known as RoBee’s House of Beef until the Marriott Corporation purchases the restaurant chain back in 1968 and it was in the same year, the name Roy Rogers was used for the first time. With an impressive yet strong sales campaign, Roy Rogers Restaurants attracted many customers quickly and at its peak, it had approximately 600 branches in America. During 1990, Hardee’s mother company purchased it and the amount of stores has sadly decreased down to 48.
Roy Rogers
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